https://en.m.wikipedia.org/wiki/World_Values_Survey "is a global research project that explores people's values and beliefs, how they change over time, and what social and political impact they have. Since 1981 a worldwide network of social scientists have conducted representative national surveys as part of WVS in almost 100 countries. ... two major dimensions of cross cultural variation in the world: Traditional values versus secular-rational values Survival values versus self-expression values."